Seller Tools

DATA TOOLS FOR ECOMMERCE SELLERS

DATA INSIGHT FOR YOUR ECOMMERCE STORES AND MARKETPLACES

Optiseller provides a number of standardised data tools enabling quick and easy connection to marketplaces and proprietary eCommerce channels.

By ensuring your data is consistent, clean and accurate, these tools help with performance reporting, competitive analysis, data backup and recovery, content generation, policy compliance and commercial strategy.

eBay Store Performance Dashboard. Now including GTIN verification!

eBay Store Performance Dashboard. Now including GTIN verification!

The eBay Store Performance Dashboard scans your marketplace listings to provide a weekly performance report and identify which areas most need improvement.

This is done by measuring the quality and consistency of your listing data against established best practice KPIs and seller policies, (***now including GTIN verification with GS1 UK***).

A complete list of I.D.’s affected by any issues identified in the dashboard can be exported in excel to enable the user to make the necessary changes quickly and easily.

A tabular view allows you to track trends over time and see how the changes you make improve the overall performance of your eBay store.
Below are the main KPI’s measured in the dashboard:

  • GTIN Verification
  • SKU’s vs Listings
  • Hit Count
  • Conversion
  • Feedback Score
  • Missing Fitment
  • Duplicate Listings
  • Title Length
  • Item Specifics in Title
  • Item Specifics
  • Listing Subtitles
  • Shipping Options
  • Use of Multiple Images
  • Use of Images with Variants

 

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eBay Competitor Performance Dashboard

eBay Competitor Performance Dashboard

The competitor performance dashboard gives you a similar view to the eBay store performance dashboard, but instead of your store it provides a detailed view of the listing effectiveness of any other store on eBay.

This allows you to compare your own listing data and performance against your competitors and identify further areas of potential improvement.

Simply enter the seller ID and the first report will be available within 24 hours.

KPIs and layout are the same as the eBay store performance dashboard, except for:

  • Hit Count
  • Conversion
  • Feedback Score
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Wish.com Integrator

Wish.com Integrator

The Wish.com Integrator allows you to quickly and easily take your existing product catalogue and make them available on Wish.com without any requirement to list your products separately.

Further information available at weareoptiseller.com/wish or by registering on the Optiseller platform using the button below.

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eBay Store Review

eBay Store Review

Based on Optiseller data, the eBay Store Review offers an in depth & comprehensive strategic review by our consultancy team who will make objective and unbiased recommendations of where improvements need to be made to your store & listings to improve commercial performance & sales conversion.

Typically used as a one off or periodic review of your entire store’s features and operations, the eBay Store Review provides a holistic view of optimisation KPIs & Action Points.  Not only will you receive the in-depth report including the areas called out below, but you will also be given access to our portal allowing you to see a breakdown of listings data.

  • Store design
  • Item specifics
  • Image & Video Quality
  • Title & Keyword Quality
  • Postage options
  • Supporting images and videos
  • Descriptions
  • Dispatch time
  • Pricing and promotions
  • Categories & Listings
  • Product Identifiers
  • Customer Service & Communication
  • Cross selling opportunities
  • Marketplace Initiatives
  • Shipping
  • Multichannel Comparison
  • Pricing & Promotions
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eBay Item Specifics Report

eBay Item Specifics Report

The item specifics report gives detailed insight into the quality of your listings’ item specifics, including recommendations for which item specifics are missing, values for these and suggestions on how to improve the listing title to help improve search placement and conversion.

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eBay Duplicate Listings Tool

eBay Duplicate Listings Tool

Sales history for eBay listings plays a crucial role in rankings, & therefore sales conversion. Many Sellers have duplicate listings that negatively impact this history. The eBay Duplicate Listings Tool identifies duplicate listings and gives you control of which listings to keep, preserving the best sales history for each item. It will collate all duplicates for your current listings and produce a downloadable dataset for you to process.

  • Unlimited reports of your duplicates per month
  • Includes Listings Sales History
  • Cross Site and Cross Store awareness
  • Ability to use fuzzy matching
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eBay Utility Bundle

eBay Utility Bundle

The Optiseller eBay Utility Bundle provides some of our most popular eBay tools at a discounted rate.

  • Store Performance Dashboard
  • Download Listings Tool
  • Duplicate Listings Tool
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eBay Listings Download

eBay Listings Download

The Optiseller eBay Listings Download tool provides the ability to easily collate & download your complete listings’ data for backup, editing, or uploading to a new a seller tool or sales platform. All listing data including Item Specifics will be downloaded in CSV file format for you.

  • All store listings, active & inactive.
  • All listing data including Item Specifics.
  • A downloadable dataset to process.
  • Easily manage data backup & recovery.
  • Easily upload to other seller tools & sales platforms such as Amazon.
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eBay Parts Compatibility Finder

eBay Parts Compatibility Finder

The parts compatibility finder helps you to locate the necessary part information for eBay listings for both motors and motorcycles.  It does this by using product identifiers and sourcing content from the marketplace to provide suggested updates to make it easier for your buyers to find your listings.

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Easy Product

Easy Product

The Optiseller Easy Product tool will improve the quality of your listings & streamline their creation across multiple platforms, including eBay & Amazon amongst others. Using the GTIN (Global Trade Item Number), identify the exact product & populate the necessary item specifics for the creation of a detailed and accurate item description and images.

  • Easier listings creation
  • Improve listings quality
  • Multilingual listings creation and translation
  • Multi platform, including eBay & Amazon
  • Item specifics & images
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eBay Unsold Items Report

eBay Unsold Items Report

Reviews the validity of listings that are not selling, and provides the opportunity to re-list to get a bounce in search rankings.

This report will provide a report of listings that have not sold any items and have been listed for over 30 days.

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